www.bestmoves.net

You can have the strongest marketing plan out there, but you still have to reach the right people: the people in your community who like your message and are ready to spend money or take action.

I know of a group of 50,000 motivated people in Northern Cincinnati, with money to spend locally. My colleagues at Cincy Magazine and I have personally talked to a great many of these people, and we know three things about them: 

• they are tired of their region being under represented
  
• they have a renewed interest in spending money locally
  
• what spurs them to spend money more than anything else are stories
  

Knowing these three things is what led us to create Best of the North 2012.
It is a year-long reference for affluent consumers and businesses seeking the best that Northern Cincinnati has to offer.

We don’t take the idea of “the best” lightly. Not only does this keepsake publication feature the best editorial (as we speak, our editors and contributors are looking high and low to make sure they cover everything), it is also the best opportunity for advertisers in this region.

Best of the North 2012 will get the community talking about its people, attitudes, accomplishments, traditions, and places—and the services that make life there easier.

Through television, radio, and word of mouth, you can count on plenty of discussion—ensuring that your ad will be seen by a large, active readership.